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Broad-Based Black Economic Empowerment Act, 2003 (Act No. 53 of 2003)

Codes of Good Practice on Black Economic Empowerment

Marketing, Advertising and Communication (MAC) Sector Charter

2. Constitution of the MAC SA

2. Name



2.1 The forum shall be known as "Marketing, Advertising and Communication South Africa". The abbreviated form of the name shall be the "MAC SA".  Both names shall be duly registered and afforded all legal protection as properties and or trademarks of the MAC SA.


2.2 Likewise all icons, logos, logotypes, slogans and symbols developed specifically as part of the name and identity of the MAC SA shall be registered and protected under the relevant legal provisions.